dBTechnologies USA has appointed Richard Dean Associates as its producers’ consultant for the six New England states and Upstate New York. The partnership expands the corporate’s gross sales and technical presence throughout the area whereas offering sellers, integrators, rental corporations, consultants and finish customers with direct entry to an skilled native crew.
Based in 1975 by Richard Bazirgan and Dean Goodwin, Richard Dean Associates has represented skilled audio and video producers all through the Northeast for greater than 5 many years. Principal Companions John “JD” Davidson and Invoice King bought the corporate in 2022 and have continued to construct upon its established place available in the market.
Immediately, RDA is an eight-person organisation, with six crew members primarily based in Massachusetts and two situated in Upstate New York. Half of the corporate’s crew has been with RDA for greater than 20 years, bringing continuity and in depth data of the area’s sellers, consultants, manufacturing corporations and end-user communities.
“What stood out to us about RDA is how the corporate has continued to evolve whereas retaining the market data that comes from 5 many years within the area,” stated Matthew Whitman, Nationwide Gross sales Supervisor for dBTechnologies USA. “Their funding within the RDA Tech Lab, product demonstrations and coaching — and their skill to assist clients from the earliest design conversations via commissioning — provides us a powerful platform for creating dBTechnologies throughout New England and Upstate New York.”
RDA lately moved into a bigger workplace, showroom and product demonstration facility within the waterfront space of Newburyport, Massachusetts. The power contains the RDA Tech Lab, the place clients can expertise merchandise firsthand, take part in software program and product coaching, and attend multi-manufacturer technical occasions. It additionally helps distant demonstrations for patrons unable to attend in particular person.
Along with gross sales illustration, RDA gives advertising and marketing help, product coaching, system-design help, technical assist, order processing and administration, and website and venture evaluation. The corporate works with sellers, distributors, rental corporations and AV design consultants whereas additionally supporting finish customers via its established vendor community.
“The dBTechnologies demo at InfoComm 2026 was extraordinarily spectacular,” commented John Davidson, Principal Associate at Richard Dean Associates. “It wasn’t solely the large-format methods that sounded unbelievable; I used to be additionally blown away by the passive set up loudspeakers. I instantly thought, ‘We should be a part of this.’ We’re all very excited in regards to the partnership.”
The appointment displays dBTechnologies USA’s continued funding in its nationwide consultant community and strengthens native entry to the corporate’s skilled touring, transportable and put in sound options.
