Model USA has named former Go to California chief Caroline Beteta as interim president and CEO, efficient November 9. Her return to the nation’s vacation spot advertising group follows practically three a long time main Go to California as CEO. She introduced her retirement in January.

Model USA President and CEO Fred Dixon is ready to depart in November after greater than two years within the position. His departure was first reported by Skift in late August.  

Beteta’s return marks the newest vacation spot advertising group management shakeup in current months:

Beteta earlier this 12 months introduced plans to retire from Go to California. 

Go to California in June mentioned it was hiring New York Metropolis Tourism + Conventions head Julie Coker as her alternative.  

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